Hello World, Goodbye Health: Curbing Big Soda’s Sportswashing At Olympics

By Robert Egbe On October 16, 2021, the Executive Board (EB) of the International Olympic Committee (IOC) endorsed the Olympism 365 strategy which aims to strengthen the role of sport as an enabler for the United Nations (UN) Sustainable Development Goals (SDGs). Through Olympism 365, the IOC, working with partners, uses sport, among other things, […]


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